Learn as you grow

Lunas Library

At Lunas, we believe that education is just as important as execution. So feel free 
to take a look at our extensive collection of resources in B2B lead generation and sales all free, all fundamental.

Downloadable Resources Library

Ready? Set? Sell! It’s that easy when you go through our extensive library of downloadable resources and templates.

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140 Sales Discovery and Qualification Questions

140+ powerful questions designed to uncover customer needs, qualify leads, and close more deals.

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Lunas’ List of AI Tools for SDRs in 2025

Access our comprehensive spreadsheet of cutting-edge AI tools that are transforming sales development in 2025.

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A Salesperson's Guide to Buyer Decision-Making

Learn how to guide clients through their buying decisions and confidently lead them to the right solution.

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Blog Posts

Hear from the experts on all sales and marketing related topics when you browse through our extensive list of blog posts!

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Top Reads and Listens

Our favourite handpicks of books and podcasts we love and highly recommend for you and your business!

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$100M Offers

This book is an excellent hyper-tactical guide, packed with reasons for the methods, stories to demonstrate with clear principles, practical examples, and even exercises you can apply in your own business.

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All In Podcast

In this podcast, Palihapitiya, Calacanis, Sacks, and David Friedberg cover all things economic, tech, political, social, and poker in their podcast

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Certain to Win: The Strategy of John Boyd, Applied to Business by Chet Richards

This is a compelling book that applies the strategic insights of legendary military thinker John Boyd to the world of business. With concepts of agility, adaptability, and decision-making, the book offers invaluable guidance to business leaders seeking a winning edge in today's fast-paced and competitive landscape.

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Recommended People and Pages to Follow

Surrounding yourself with the right community can help you and your business grow and thrive. Get to know the top sales communities and top sales leaders with our trusted recommendations!

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CRM

Is a community page on Twitter with 26k+ followers talking about information, products, and services relevant to the Customer Relationship Management user marketplace.‍

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Steli Efti

Steli Efti is the CEO and co-founder of Close, a CRM designed for startups and SMBs with built-in sales automation. Since 2013, Close has aimed to double sales reps' productivity by focusing on streamlined communication and ease of use.

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John Cutler

John is an expert in product management and product-led growth strategies. He’s the Senior Director of Product Enablement at Toast. He held product roles at leading software companies like Amplitude, Zendesk, Pendo.io and more. With extensive experience across B2B software and business applications, he has a wide-ranging perspective. He shares his knowledge through "The Beautiful Mess" newsletter, covering topics like product development, product management, UX research, and coaching.

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