At Lunas, we believe that education is just as important as execution. So feel free to take a look at our extensive collection of resources in B2B lead generation and sales all free, all fundamental.
Ready? Set? Sell! It’s that easy when you go through our extensive library of downloadable resources and templates.
This guide will walk you through each sales cycle stage, providing practical tips and insights to help you navigate the journey from first contact to closed deals.
Learn how to build high-quality lead lists, explore top tools, and improve your sales efficiency
Learn and implement lead qualification techniques, such as BANT, ICP, and MEDDICC
Hear from the experts on all sales and marketing related topics when you browse through our extensive list of blog posts!
Our favourite handpicks of books and podcasts we love and highly recommend for you and your business!
This book is an excellent hyper-tactical guide, packed with reasons for the methods, stories to demonstrate with clear principles, practical examples, and even exercises you can apply in your own business.
In this podcast, Palihapitiya, Calacanis, Sacks, and David Friedberg cover all things economic, tech, political, social, and poker in their podcast
This is a compelling book that applies the strategic insights of legendary military thinker John Boyd to the world of business. With concepts of agility, adaptability, and decision-making, the book offers invaluable guidance to business leaders seeking a winning edge in today's fast-paced and competitive landscape.
Surrounding yourself with the right community can help you and your business grow and thrive. Get to know the top sales communities and top sales leaders with our trusted recommendations!
View moreJohn is an expert in product management and product-led growth strategies. He’s the Senior Director of Product Enablement at Toast. He held product roles at leading software companies like Amplitude, Zendesk, Pendo.io and more. With extensive experience across B2B software and business applications, he has a wide-ranging perspective. He shares his knowledge through "The Beautiful Mess" newsletter, covering topics like product development, product management, UX research, and coaching.
Eric is an outbound lead generation expert, uses diverse channels to create reliable revenue pipelines. Employing 20+ databases, he merges Firmographic, Technographic, and Persona data, crafting precise playbooks. Eric emphasizes equipping sales teams with knowledge of their entire Target Addressable Market, guiding them to identify companies with the most pressing needs for their solutions.
Eric Nowoslawski is the founder of Growth Engine X. As an outbound strategist and startup advisor, he leverages cold outreach tactics like email, calls, and direct mail to generate predictable revenue for clients. He believes in arming sales teams with total addressable market knowledge and scoring that market for companies with the greatest needs. By analyzing public data on jobs, growth, launches, stacks, etc., he helps clients message the right prospects with powerful, relevant messaging that cuts through noise.