Learn as you grow
Lunas Library
At Lunas, we believe that education is just as important as execution. So feel free to take a look at our extensive collection of resources in B2B lead generation and sales all free, all fundamental.
At Lunas, we believe that education is just as important as execution. So feel free to take a look at our extensive collection of resources in B2B lead generation and sales all free, all fundamental.
Ready? Set? Sell! It’s that easy when you go through our extensive library of downloadable resources and templates.
Learn the difference between product-market fit and go-to-market fit—and how aligning both can set your startup up for long-term success.
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140+ powerful questions designed to uncover customer needs, qualify leads, and close more deals.
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Access our comprehensive spreadsheet of cutting-edge AI tools that are transforming sales development in 2025.
Our favourite handpicks of books and podcasts we love and highly recommend for you and your business!
This book is an excellent hyper-tactical guide, packed with reasons for the methods, stories to demonstrate with clear principles, practical examples, and even exercises you can apply in your own business.
In this podcast, Palihapitiya, Calacanis, Sacks, and David Friedberg cover all things economic, tech, political, social, and poker in their podcast
This is a compelling book that applies the strategic insights of legendary military thinker John Boyd to the world of business. With concepts of agility, adaptability, and decision-making, the book offers invaluable guidance to business leaders seeking a winning edge in today's fast-paced and competitive landscape.
Surrounding yourself with the right community can help you and your business grow and thrive. Get to know the top sales communities and top sales leaders with our trusted recommendations!
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Mark has track record of closing $1,000,000 in revenue personally and generating millions in new ARR for B2B SaaS companies, is a seasoned expert. As an instructor at Sales Impact Academy, he teaches Outbound Prospecting and Cold Email Writing Bootcamp, and coached thousands of SDRs. He founded a Digital PR Agency, achieving a remarkable 65% response rate by pitching customers.
Eric Nowoslawski is the founder of Growth Engine X. As an outbound strategist and startup advisor, he leverages cold outreach tactics like email, calls, and direct mail to generate predictable revenue for clients. He believes in arming sales teams with total addressable market knowledge and scoring that market for companies with the greatest needs. By analyzing public data on jobs, growth, launches, stacks, etc., he helps clients message the right prospects with powerful, relevant messaging that cuts through noise.
Michel Lieben is the founder and CEO of ColdIQ, which provides sales tools to grow revenue for companies, helping them earn over $100k/month. He builds outbound systems that generate opportunities on autopilot to book more meetings and leads. Lieben helps clients implement outbound sales systems by sourcing leads, researching ideal customers, crafting sales messages, automating sending, and ensuring deliverability.
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