Learn as you grow

Lunas Library

At Lunas, we believe that education is just as important as execution. So feel free 
to take a look at our extensive collection of resources in B2B lead generation and sales all free, all fundamental.

Downloadable Resources Library

Ready? Set? Sell! It’s that easy when you go through our extensive library of downloadable resources and templates.

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Finding and Validating Your Go-To-Market Fit

Learn how to reach the right audience, stand out, and scale with confidence.

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Understanding Product-Market Fit vs. Go-To-Market Fit

Learn the difference between product-market fit and go-to-market fit—and how aligning both can set your startup up for long-term success.

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140 Sales Discovery and Qualification Questions

140+ powerful questions designed to uncover customer needs, qualify leads, and close more deals.

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Blog Posts

Hear from the experts on all sales and marketing related topics when you browse through our extensive list of blog posts!

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Top Reads and Listens

Our favourite handpicks of books and podcasts we love and highly recommend for you and your business!

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$100M Offers

This book is an excellent hyper-tactical guide, packed with reasons for the methods, stories to demonstrate with clear principles, practical examples, and even exercises you can apply in your own business.

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All In Podcast

In this podcast, Palihapitiya, Calacanis, Sacks, and David Friedberg cover all things economic, tech, political, social, and poker in their podcast

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Certain to Win: The Strategy of John Boyd, Applied to Business by Chet Richards

This is a compelling book that applies the strategic insights of legendary military thinker John Boyd to the world of business. With concepts of agility, adaptability, and decision-making, the book offers invaluable guidance to business leaders seeking a winning edge in today's fast-paced and competitive landscape.

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Recommended People and Pages to Follow

Surrounding yourself with the right community can help you and your business grow and thrive. Get to know the top sales communities and top sales leaders with our trusted recommendations!

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Jennifer Gluckow

Jennifer Gluckow is a sales expert, author, and speaker who empowers salespeople to grow their businesses. She is the founder and CEO of Sales in a New York Minute, a sales training and consulting company. She wrote a book with the same title, which offers 212 practical and proven strategies for sales success. As co-host of the Sell or Die podcast with Jeffrey Gitomer, she engages audiences with her energetic style alongside her networking, social selling, and customer loyalty expertise.

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Eric Nowoslawsky

Eric Nowoslawski is the founder of Growth Engine X. As an outbound strategist and startup advisor, he leverages cold outreach tactics like email, calls, and direct mail to generate predictable revenue for clients. He believes in arming sales teams with total addressable market knowledge and scoring that market for companies with the greatest needs. By analyzing public data on jobs, growth, launches, stacks, etc., he helps clients message the right prospects with powerful, relevant messaging that cuts through noise.

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Peter Kazanjy

Peter Kazanjy is an early-stage SaaS GTM expert who founded TalentBin, a talent search engine and recruiting CRM. He excels in product/market fit, sales management, and customer success. An author on sales techniques, Peter also invests in startups, focusing on revenue acceleration and sales automation. He advises venture capital funds on enterprise tech investments.

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