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Lunas Library

At Lunas, we believe that education is just as important as execution. So feel free 
to take a look at our extensive collection of resources in B2B lead generation and sales all free, all fundamental.

Downloadable Resources Library

Ready? Set? Sell! It’s that easy when you go through our extensive library of downloadable resources and templates.

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A Comprehensive List of Job Titles - Horizontal and Vertical Structure Organization Job Titles for Lead Generation Expansion

A Step-By-Step Guide to the Sales Process

This guide will walk you through each sales cycle stage, providing practical tips and insights to help you navigate the journey from first contact to closed deals.

A Comprehensive List of Job Titles - Horizontal and Vertical Structure Organization Job Titles for Lead Generation Expansion

Lead List Building Guide with Resources & Tools

Learn how to build high-quality lead lists, explore top tools, and improve your sales efficiency

A Comprehensive List of Job Titles - Horizontal and Vertical Structure Organization Job Titles for Lead Generation Expansion

Lead Qualification Process Guide: BANT, ICP, MEDDICC

Learn and implement lead qualification techniques, such as BANT, ICP, and MEDDICC

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Blog Posts

Hear from the experts on all sales and marketing related topics when you browse through our extensive list of blog posts!

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Top Reads and Listens

Our favourite handpicks of books and podcasts we love and highly recommend for you and your business!

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$100M Offers

This book is an excellent hyper-tactical guide, packed with reasons for the methods, stories to demonstrate with clear principles, practical examples, and even exercises you can apply in your own business.

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All In Podcast

In this podcast, Palihapitiya, Calacanis, Sacks, and David Friedberg cover all things economic, tech, political, social, and poker in their podcast

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Certain to Win: The Strategy of John Boyd, Applied to Business by Chet Richards

This is a compelling book that applies the strategic insights of legendary military thinker John Boyd to the world of business. With concepts of agility, adaptability, and decision-making, the book offers invaluable guidance to business leaders seeking a winning edge in today's fast-paced and competitive landscape.

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Recommended People and Pages to Follow

Surrounding yourself with the right community can help you and your business grow and thrive. Get to know the top sales communities and top sales leaders with our trusted recommendations!

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Sales Leadership Forum

Is a private discussion group on LinkedIn for leaders in Sales with nearly 300,000 members that are interested in B2B Sales Training, Sales Enablement, and Operations.

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Emily Kramer

Emily Kramer co-founded MKT1, a firm that invests in and advises high-growth B2B companies. She previously led marketing teams at Carta, Astro, Asana and other leading companies. Emily teaches courses, runs a newsletter, and serves on boards sharing her marketing and business development knowledge with entrepreneurs and leaders.

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Jesse Oullette

Jesse transitioned from an Enterprise Software VP to a SaaS Founder, taking a bold step to create a product facilitating meaningful connections with website visitors. With 15 years of experience in RevOps, Marketing, and Sales, he's now a Revenue Architect specializing in Outbound Strategy. Jesse is recognized globally as a B2B Sales Email Delivery expert, frequently featured on podcasts for his insights.

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